A NEW, EXCLUSIVE INITIATIVE TARGETING SMALL BRANDS
Las Vegas, NV (June 14, 2012) – This year, Cosmoprof North America (CPNA) introduces SPOTLIGHTS, an exclusive initiative within the Discover Beauty program. This new exhibit space will allow smaller companies that excel on creativity but seek economic solutions the opportunity to showcase their products at CPNA, the premiere international B2B beauty event.
Every year, CPNA attracts various indie boutique retail store owners, major salon and spa owners and international buyers from more than 100 countries who come to scout and find new resources to launch in their establishments. SPOTLIGHTS will house small artisan labels that are a prime fit for high-end retail stores, boutiques, salons and spas.
The 2012 SPOTLIGHTS inaugural line-up includes brands from eight countries: Acquarella, DoshaCare, eyeslices®, greenland, la C C by la Couleur Couture, LaVie Organique, Lily.B Skincare, Line N Grow by Lashious, LVX, Mama Mio, NIA24®, PeaceKeeper Cause-Metics, Pure Earth Minerals, Royal Apothic, RSD Group Champs Elysees Paris, Sans New Generation Ceuticals, Senteurs d’Orient, Shea Terra Organics, Trinitae, and Triumph & Disaster Ltd.
ACQUARELLA – USA
Acquarella is the premier water-based nail polish brand that uses highly advanced, water-based technology without harmful petrochemical solvents and chemicals. This green-alternative polish is perfect for everyone, especially discerning clientele, including people that have asthma, allergies, and religious concerns, are pregnant or in cancer remission. acquarellapolish.com
DOSHACARE – USA
DoshaCare natural and organic Ayurvedic products is customizable skincare made easy. Endorsed by the leading authorities in Ayurveda, including the Chopra Center and Ayurvedic Institute, DoshaCare combines modern science with ancient wisdom for a unique approach to beauty.
EYESLICES® – SOUTH AFRICA
eyeslices® are multi award-winning, innovative, reusable eye treatment masks that use ground-breaking cryogel polymer technology. The professional eyeslices offer an all-in-one solution to puffiness, dark circles, tiredness, redness and wrinkles, while the biotanix eyeslices target different eye concerns. Both provide an instant cooling sensation without a fridge and are reusable up to 10 times.
GREENLAND – NETHERLANDS
Greenland, a natural and organic bath and body brand, uses the utmost care when developing its products. The fruit extracts, essential oils, milkies and natural butters in combination with the stunning packaging and design make greenland products not only great for your skin, but also for your senses. Greenland treats your senses, naturally.
LA C C BY LA COULEUR COUTURE – USA
Fashion forward, sophisticated and urban-edgy, la C C provides vegan-friendly nail lacquers, available in various couture colors. The unique basecoat formula ensures the longest lasting protection for your nails, while the topcoat offers unmatched diamond-like shine. Say goodbye to brittle, yellow nails with la Couleur Couture’s protective UV inhibitor
and say hello to gorgeously colored, healthy nails.
LAVIE ORGANIQUE – USA
LaVie Organique is an elegant organic skin care system that encompasses the quality and effectiveness of the finest European spa treatments through a proprietary blend of botanical oils and organic herbal extracts. From hydration and nutrition to sun protection, all the elements of a beautifully balanced complexion are in the jars.
LILY.B SKINCARE – USA
Endorsed by dermatologists, the Lily.B Skincare Collection is simple by design. It is naturally derived, rich in functional, botanical and sea sourced ingredients as well as simply formulated without skin irritating additives like parabens, sulfates, dyes or synthetic fragrances. Lily.B Skincare products focus on optimizing skin health and managing the signs of aging.
LINE N GROW BY LASHIOUS – USA
Line N Grow by Lashious is the first-ever line of all-natural, non-toxic lash-growing eye liners. Available in five shades, Line N Grow also offers a clear colored treatment serum for lashes and brows. Line your way to longer, stronger, beautiful lashes in 30 days… naturally! Made in the USA, all of the packaging comes from a facility that is run on wind energy.
LVX – USA
LVX, meaning light; the essence of all color in Latin, is a devoted fashion brand, dedicated to providing a deep understanding fashion. The unique color collections are carefully selected to be the top colors of the season, and will be the perfect compliment to your wardrobe.
MAMA MIO – USA
Mama Mio creates high-performance face, body care and spa treatments to give you beautifully FIT skin. They believe that whatever your shape, age or skin type, if your skin looks firm, smooth and glowing, you will feel gorgeous… and if you FEEL gorgeous, you will LOOK gorgeous!
NIA24® – USA
NIA 24® Niacin-Powered Skin Therapy delivers a patented Pro-Niacin® molecule deep within the skin’s layers to build a stronger, healthier skin barrier from the inside-out that is more resilient and resistant to sun damage. NIA 24® provides complete prevention and protection and helps reduce the appearance of fine lines, brown spots and hyperpigmentation.
PEACEKEEPER CAUSE-METICS – USA
A premier non-violence advocate cosmetics line, PeaceKeeper Cause-Metics’s celebrity/media-driven organic & natural products are rated as one of the safest in the industry. While sourcing certain ingredients from developing world farmers, PeaceKeeper Cause-Metics is supporting these farmers in a sustainable trade. They are the first make-up company in history to donate ALL of its profits, after taxes, to women’s health and human rights advocacy issues. iamapeacekeeper.com
PURE EARTH MINERALS – USA / CANADA
Discover skincare treatments that have been used for thousands of years. Pure Earth Minerals researches the best way to extract minerals from around the world by using modern day technology to produce a luxury line of natural skincare products and gives you healthy, younger-looking skin.
ROYAL APOTHIC – USA
Inspired by a forgotten apothecary manual and landing stateside in 2009, Royal Apothic set out on a mission to bring sovereign luxury to every home with its complete range of perfumes, bath and body care and home fragrances. The exclusive design house, led by noted designer Sean O’Mara, has headquarters in Los Angeles and London.
RSD GROUP CHAMPS ELYSEES PARIS – FRANCE
RENOV’SMILE, a latest tooth whitening system for the home, is the only professional, miniaturized device made and developed by the RSD Group Champs Elysees Paris laboratory. RENOV’SMILE was invented by renowned dental surgeon Dr. Marc Arfi, alongside with cosmetic sector engineers and professionals.
SANS NEW GENERATION CEUTICALS – NEW ZEALAND
Pure and chemical-free, Sans New Generation Ceuticals is a range of highly active super-products designed to regenerate your skin and hair. The line is developed by hair and beauty professional, Lucy Marr, in response to her own uncompromising needs. Sans New Generation Ceuticals is naturally-derived, environmentally sustainable and effective.
SENTEURS D’ORIENT LUXURY SOAP – LEBANON
Senteurs d’Orient is an exclusive luxury soap line, handcrafted using the Mesopotamian soap-making tradition. Triple-milled with glycerin, shea butter and essential oils for an incredibly luxurious lather, these glamorous aromatherapy soaps and bath products are available in 16 enchanting fragrances, presented individually in keepsake gift boxes.
SHEA TERRA ORGANICS – USA
Shea Terra Organics sources the most potent, organic and wild harvested ingredients from all regions of Africa. This pristine environment, barely tainted by modern pollution, grows some of the safest, unchanged botanical ingredients on earth. Unwilling to compromise, Shea Terra Organics uses whole herbs for its potent, synergistic skincare solutions.
TRINITAE HANDMADE DEAD SEA PRODUCTS – JORDAN
From Jordan’s legendary Dead Sea, the lowest point on earth, comes Trinitae, a line of luxury handmade bath & body products enriched with Dead Sea Mud and Salt. Trinitae’s indulgent, all-natural creams & lotions, mud masks, bath salts and body scrubs provide a one-of-a-kind aromatherapy Dead Sea Spa experience.
TRIUMPH & DISASTER LTD – NEW ZEALAND
Built upon old-fashioned values, Triumph & Disaster Ltd offers shaving and skincare products that are derived from nature, but engineered with science to be safe, efficient and highly effective. They try for humility, believe in risk, walk with swagger, and hope to treat Triumph & Disaster, those two imposters, just the same.
Cosmoprof North America will take place July 22 – 24, 2012 at the Mandalay Bay Convention Center in Las Vegas, NV. Stay tuned for regular CPNA show updates, and for more information, visit cosmoprofnorthamerica.com and Facebook.com/cosmoprofnorthamerica